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Social Media Marketing with Video Creation

Do you want to use social media to grow your community and increase revenue? This program is for you! Discover different tips, tricks and hacks to create engaging and interactive content and be exposed to helpful tools to improve your social media strategy.

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    Social Media Marketing with Video Creation

    Social media platforms are commonly used by many businesses to increase brand awareness, but do you know what are the right platforms to use for your brand? In this 2.5 days course, you will learn more about various social media platforms which are in trend, such as Facebook, Instagram, LinkedIn, YouTube, TikTok, and how they can be implemented for your business so that you can engage and reach out to the 4.6 million active social media users in Singapore.

    To ensure that you are able to run social media campaigns effectively, you will learn how to create compelling marketing videos using just your smartphone. Our course will cover basic filming techniques and free applications which you can use to create media assets for your company.

    You will be able to create effective social media campaigns that will bring you an increase in positive engagement with your existing audience and reach out to new audiences for brand awareness and sales.

    Course Highlights

    Course Highlights

    Day 1
    AM
    • Understand your target audience and how to reach out to them on social media
    • Learn how to create an effective social media content calendar to engage your audiences
    PM
    • Learn and understand PDPA, IP, copyright and how to avoid infringement on social media platforms
    • Understand the positive and negative impacts of social media and learn how to keep up with new trends
    Day 2
    AM
    • Evaluate various social media marketing platforms available and choose the right platforms suitable for you to grow and improve your business
    • Learn on the features available on Facebook, Instagram, LinkedIn and YouTube to maximize business opportunities
    • Find out popular third party productivity tools that can help you manage multiple social media platforms better
    • Learn how to use free software on smartphone to create content suitable for usage on social media platforms
    PM
    • Learn how to build an active community on social media by developing community engagement activities such as lucky draws and contests
    • Understand how to engage and encourage your community to contribute content to your social media
    • Learn how to use positive reviews and user-generated content to get more business
    Day 3
    AM
    • How to set measurable goals and analyze traction and results
    • Written and Practical Assessment
    Course Schedule

    Course Schedule

    May
    June
    10 May - 12 May
    9am - 6pm, 9am - 1pm (Day 3)
    Available
    17 May - 19 May
    9am - 6pm, 9am - 1pm (Day 3)
    Available
    30 May - 01 Jun (Online)
    9am - 6pm, 9am - 1pm (Day 3)
    Available
    15 Jun - 17 Jun
    9am - 6pm, 9am - 1pm (Day 3)
    Full
    22 Jun - 24 Jun
    9am - 6pm, 9am - 1pm (Day 3)
    Available
    27 Jun - 29 Jun
    9am - 6pm, 9am - 1pm (Day 3)
    Available
    Who Should Attend

    Who Should Attend

    Are you one of the following? Learn practical, real-world skills you can apply to your career or business immediately!

    Anyone who wants to learn how to manage social media pages and run ad campaigns on social media using compelling videos to engage audiences and achieve marketing goals
    Course Fee
    S$330*
    Original Course Fee:
    S$1100
    Social Media Marketing with Video Creation
    Course Duration: 2.5 Days
    Mode of Assessment: Written Assessment
    Reserve your seat today
    *The course fees payable are subject to GST based on the original course fees.
    Pricing

    Course Fees

    Corporate
    Individual
    SMEs
    Course NameCourse Fees
    Social Media Marketing with Video Creation
    (2.5 days)

    $1100.00

    Up to 70% Subsidy by SkillsFuture Singapore

    – $770.00

    Course Fees Payable*

    $330.00

    Additional Support via Absentee Payroll**

    $90.00

    Non-SMEs
    Course NameCourse Fees
    Social Media Marketing with Video Creation
    (2.5 days)

    $1100.00

    Up to 50% Subsidy by SkillsFuture Singapore

    – $550.00

    Course Fees Payable*

    $550.00

    Additional Support via Absentee Payroll**

    $90.00

    Additional Subsidies

    SMEs
    Additional Support via Absentee Payroll $90.00
    Up to 90% Additional Subsidy from Skillsfuture Enterprise Credit $297.00
    Total Savings $387.00
    Non-SMEs
    Additional Support via Absentee Payroll $90.00
    Up to 90% Additional Subsidy from Skillsfuture Enterprise Credit $495.00
    Total Savings $585.00
    • Course fees payable is subject to 7% GST charged based on the full course fees before subsidy.
    • Absentee payroll is claimable up to $4.50 per hour, capped at $100,000 per enterprise per calendar year.
    • Subjected to individual company’s budget availability for SkillsFuture Enterprise Credit (SFEC). For more information, please refer to https://www.enterprisejobskills.gov.sg/content/upgrade-skills/sfec.html

    SME Eligibility Criteria

    – Registered or incorporated in Singapore
    – At least 30% local shareholding by Singapore Citizens or Singapore Permanent Residents
    – Employment size of not more than 200 (at group level) or with annual sales turnover (at group level) of not more than $100 million

    Singapore Citizens (21 – 39 years old) & PR
    Course NameCourse Fees
    (Inclusive of 7% GST)
    Social Media Marketing with Video Creation
    (2.5 days)

    $1177.00

    Up to 50% Subsidy by SkillsFuture Singapore

    – $550.00

    Nett Amount Payable*

    $627.00

    Singapore Citizens aged 40 years and above
    Course NameCourse Fees
    (Inclusive of 7% GST)
    Social Media Marketing with Video Creation
    (2.5 days)

    $1177.00

    Up to 70% Subsidy by SkillsFuture Singapore

    – $770.00

    Nett Amount Payable*

    $407.00

    *Nett Fees Payable are inclusive of GST charged based on the full course fees.

    What you can do after the course

    • Use social media as a tool to interact with your community to increase the engagement rate and portray higher brand credibility to new followers
    • Create attractive video content for digital marketing using free software such as Inshot / CapCut / TikTok
    • Evaluate and market on the right social media platforms to amplify business opportunities and reach out to your target audience

    Entry Requirements

    1. Aged 21 and above
    2. Have basic computer literacy Level 2
    3. Have minimum GCE “N”, “O” or “A” Level / NITEC or a diploma qualification and minimum 2 years of working experience;
    4. Have an understanding and working knowledge of sales and marketing principles/practices and
    5. Have an English language proficiency equivalent of higher of any of the following – GCSE N/O Levels pass in English / WPLN Level 5 / IELTS 5.5 / TOEFL (internet based total) 46-59.

    Certification

    Candidates who complete the course with at least 75% attendance and demonstrate competency during assessment will receive a Certificate of Completion by FirstCom Academy and the SkillsFuture WSQ Statement of Attainment under the National Infocomm Competency Framework.

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    Testimonials

    Rated 4.7 From More Than 200 Learners on Google Review

    Discover what other learners say about our programs
    Axton Yong
    This was a brilliant workshop delivered by a real expert in the field. It has covered a vast amount of useful content and I definitely feel I have broadened my horizons of digital and content marketing knowledge.
    Assistant Manager
    Corporate Advisory
    Nadhirah
    I had an eventful course with FirstCom Academy. I received in depth information on content marketing and how to do it efficiently. The course materials included many examples that were really helpful for us to use in the real world. Thankful i went for this course. Thank you for the great course.
    Assistant Manager
    Petite Fleur SG Pte Ltd
    Alvin Lam
    I am not well versed about the social media but through FirstCom Academy, Vanessa has been a really great help in opening up my ideas and going in depth about content marketing strategy for social media platforms. Thank you all for the hard work and teachings!
    Assistant Manager
    Top Shop Electronic
    Edwin Ho
    In my 2-day course, various strategies from the early Internet days to the current popular use of social media were shared, and my class was able to learn hands-on with content strategies and presentations. I recommend the Level-up Digital Marketing through Content Strategies by FirstCom to both ex
    Assistant Sales & Marketing Manager
    URG Pte Ltd
    Krishnapuram Venkatachar Godha
    Social Media Marketing & Create attractive video content is a good course to attend for beginners who are using social media to promote their business. The syllabus covered by Firstcom is interesting and helps you to learn the basics . Will recommend to friends
    Director
    Zantasg
    Yeap Yi Sheng Arron
    Content is very useful and practical to use. It addresses the technical part of using FB ads manager. There r hands on practice to ensure we know how to go about applying what we learn. Great course !
    Financial Services Director

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